Paxton Company is a wholesale and retail distributor of marine, safety, and industrial supplies for the boating industry. Addressing the need to modernize and upgrade their front sales customer experience to also include their online sales and accounting department, Paxton hired ARIVE to develop a new customer lobby and sales concept. The solution focuses on the customer experience and the mission of Paxton by integrating into the design some of the actual materials and products that Paxton sells. The design plays on a marine focused theme, with flooring laid out in both pattern and color representative of nautical flags. Lights used in marine applications modified to support the sales experience are featured in the space. Adjacent to the customer lobby, customer service staff is provided with visual and physical access to the lobby, with window walls layered with images of Paxtons’s history. New lighting and ceilings, signage representing product manufacturers along with a new window film with the Paxton logo completes the customer lobby experience. To aide accessibility for the distribution center, ARIVE included a new exterior accessible ramp, which eases access for customer loading.